About Us

 What is Silhouette London?

Silhouette London is a multi award winning Boutique with a unique focus on young girls and teenagers. The story began in November 2012 and we have been selling stunning girls and teen occasion wear, clothes, gifts and accessories ever since. We cater for girls aged 2-21, creating a collection of products with tweens and teens at its heart, for special occasions and for those days when sweatshirts and trackies just won’t do…

Why Silhouette London? 

As a mum of two girls, I found it so hard to find trendy, great quality party outfits for them at good prices. The High Street just didn’t have the types of party dresses that I (or they!) wanted – what was out there was either too young-looking or too adult. There didn’t seem to be anything in between at a reasonable price.  I tried ordering online but the quality, fit and after service was often so bad that I gave up. 

And so, the search began for fabulous designers who create gorgeous designer dresses specifically for young girls, tweens and teens but without the designer price tag.  I couldn’t find what I wanted in the UK so, I began to look further afield and Silhouette’s collections have continued to grow and evolve ever since so that we always have a fabulous choice of styles for girls of all ages.

Many of our collections are exclusive to us in the UK so whether it be for Prom, Weddings, Bar/Bat Mitzvahs, Birthdays or just an evening out, you’ll find the perfect outfit here. 

But it’s not just about the huge choice available.  At Silhouette, we believe that  a special outfit deserves a special service. Our one-to-one appointment system allows us to give each customer undivided attention and expert personal styling in a relaxed, luxury Boutique environment.  We understand that every customer is different and our service is always carefully tailored to meet each of their needs so that they can be sure to leave having had a wonderful shopping experience and with the perfect outfits that makes them look and feel confident and fabulous. 

I remember all too well the angst of being a teenage girl, trying to find my style and always thinking my friends were prettier, cooler, more popular.. It breaks my heart when I see young girls going through those same thought processes and I’m determined to help those girls realise just how beautiful they are so that they can face the world rocking their style as only they can, confident and ready to realise their dreams…

It’s what sets us apart from the High Street and we know from what our customers say about us  that not only do they adore our dresses but they also love the whole Silhouette experience. It’s why so many of our customers recommend us to others and return to us time and time again when they need a dress for that special occasion.

It’s such a great feeling to know that we have helped someone find their perfect dress and there is nothing we love more than to see our customers smiling and shining from the inside out as they find THE dress!!  

Take a look  here at some of our gorgeous customers looking totally amazing on their special night .

Even online purchases at Silhouette London have that personal touch.  Our collections online mirror the quality and selection in store and we are always on hand for you to Contact Us with any questions you have, so that we can help, advise and bring the Boutique experience to you at home, helping you to easily find the dress of your dreams without having to leave your sofa. We also offer Virtual Appointments where we handpick a selection of clothes to show you based on your specific requirements so that you can have the Silhouette personal shopping experience from home…

What else does Silhouette London do?

Every young person deserves that “Cinderella moment” whatever their circumstances and with that in mind, we have launched our #GivingthruFashion programme. Currently partnering with Teens Unite, a charity helping young people suffering with cancer, we have offered to style and dress the young people that they help for any occasion that is important in their lives. We have also started several other charity initiatives to raise money for the work that Teens Unite do. If you’d like to learn more, please click here.

How can you get in touch?

Our shop can be found at 4 Merivale Road, Harrow, HA1 4BH.  To make an appointment, please click here, email us at [email protected] or call on 020 3583 1722. Alternatively, shop online here  as we offer postage to all of the UK so even if you can’t get to us, you can still get hold of our gorgeous collections.

Happy Browsing! We hope you love what you find!! xxx